In 2009, in partnership with Aaron Wall of Seobook.com, Geordie launched the PPCblog.com pay-per-click advertiser training program, teaching over 300 PPC managers how to maximize their Google Adwords marketing efforts. In addition to logging over 1,500 hours of one-on-one PPC coaching, Geordie was an active affiliate marketer managing his own multi-million dollar Adwords spend while still maintaining ROIs of over 50% in ultra-competitive verticals.
These days, Geordie spends his time consulting on global B2B marketing campaigns, primarily in enterprise IT. Among other engagements, as a partner in ActualTech Media LLC, Geordie helps develop content marketing strategy for Fortune 100 companies around the world.
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